Eskimo Candy wasn't always the leader in the seafood industry. It took many years of hard work, determination, perseverance, and 'going the extra mile' servicing customers! The inspiration to sell seafood on Maui was sparked after Jeff Hansen came back from an Alaskan fishing trip in 1987. Once home to Maui, Jeff began selling smoked salmon to restaurants from the back of his Jeep Scrambler. The name Eskimo Candy is the word used to describe the belly strip of a smoked salmon. Jeff named his company after this product, because at first it was the only thing he sold. It was a one-man show at that time, with Jeff taking all the orders, making all the deliveries, and servicing all his customers. He made his mark on the industry through his integrity, consistency, aggressive pricing, and one-on-one customer service. After the success of his smoked salmon sales, Jeff ventured into selling other seafood and meat products.
Eskimo Candy's primary business has always been providing wholesale seafood and meat to restaurants, hotels, and grocery stores. After much success in the wholesale industry, Jeff decided to venture into the retail realm. In 2003, Eskimo Candy Seafood Market and Deli was opened to the public. The desire is to pass home cooked food with affordable prices to friends, family, and the general public.